There are two categories of people who tend to conduct Internet searches on ebook comparison.
The first category of people who tend to conduct Internet searches on ‘ebook comparison’ is that of folks whose real interest is in comparing the ebook reading devices. The ebook reading devices in question here include Barnes and Nobles’ Nook, and Amazon’s Kindle. Truth be told, anybody venturing shopping for an ebook reading device today is likely to spoilt for choice: as there are so many such devices in the market. In order to ensure that he or she makes the right choice, the person in question is likely to end up being inclined to undertake a comparison exercise: hence the online search in question.
The second category of people who tend to conduct Internet searches on ‘ebook comparison’ is that of folks whose real interest is in comparing the various ebooks written on various subjects, in order to identify the best.